Dima Trubnikov
Principal Product Designer · Design Lead · 15+ Years
I design the bridge between people and complex machines.
Most designers know only the human side. Most engineers know only the machine. I hold both ends — a design leader with an engineering foundation, from microchips to AI orchestration.
+32%
Department result, from −27% — by eliminating bench time
Softeq · Company BI
2 → 10
Design org grown with 0% attrition
Softeq
2–3
Sprints per design cycle, down from 5–7
Softeq delivery data
$1.7B
Homes sold a year on the ERP I designed alone
G.J. Gardner Homes
Selected work
06 case studies + 01 exercise
Also designed
Every named project links to a public source — the client’s press release, the live product, or the engineering company’s own case study.
Lenovo Deployment Assistant
Fleet software deployment for Microsoft SCCM — desktop wizard
Under NDA
Data-annotation tool · Tier-1 automotive supplier
AR remote assistance · electronics company
Digital signage · Fortune 500 telecom
Video platform · global sports organisation
Ink subscription · global printer manufacturer
Procurement platform · offshore oil & gas
What I’m hired for
01
Running design as a business
Staffing, estimation, hiring against projects, competency matrix, tooling and training budgets.
−27% → +32% · 2 → 10 · 0% attrition
02
Enterprise UX architecture
Governance before screens for complex SaaS, ERP and device management.
G.J. Gardner · Lenovo · iPic (ADA AA)
03
Rescuing stalled builds
Audit, re-architect, connect a design system, drive to production within weeks.
Caily: 2-year stall → live in 1 month
04
Hands-on AI-native building
From Figma and SwiftUI to agent pipelines. Seven production iOS apps shipped solo.
CycleCare 5.0★ · IBM, Google AI certified
Reviews
“A great example is his work with AI, where he has become one of the experts I turn to for advice.”
“I first worked with Dima more than 15 years ago… From the very beginning, he stood out as one of the best designers I’ve collaborated with — highly skilled not only in creative design but also in UX.”
“His pixel-perfect designs were a key reason that we could “sell” our projects before we had coded anything.”
“He actively used this skillset at Softeq along with research to illustrate the pain points faced by the users.”
“Our first customer surveys with prototypes of the new design got promising results from our customers.”
“He got quickly into the project although it is not just a trivial web page, but a pretty complex application.”
“Dmitry leads by example and many people at Softeq find his enthusiasm and dedication both inspiring and motivating.”
“He understands complicated issues even when outside of his direct area of expertise.”
“Strong, experienced, and responsible Design Manager.”
“…a brilliant and precise product designer who is willing to share his expertise…”
“…unparalleled analytical and problem solving skills.”